We will review the most popular blog platforms to determine the best for your business. You’ll learn how to set up your blog from A to Z from domain name registration, and hosting to setting up Google Analytics. Learning points:
- Discover the Best Blogging Platform
- Domain Name Registration
- Web Hosting Options
- Google Analytics Set up
102 – Blog Content Marketing Strategies that Get Clicks
Content is king, so creating a blog that has quality content people will like and share is the key to your success. Headlines are a critical component of blog marketing and we will show you how to write content that will get clicks. Save time when we introduce you to tools that can help you schedule content for posting. Learning points:
- How to create Hypnotic Headlines that get clicks
- Tools that save you time by scheduling posts
- Blog formatting secrets to making it easier to write more with less time
- Content Strategies to Attract Customers
- Editorial Content Creation to Organize Blog Posts
103 – Search Engine Optimization to Drive Targeted Traffic to Your Blog
Blogs are the fastest way to increase your search engine ranking – when done right. Search Engine Optimization is an easy task that we can show you how to do right the first time – and every time. Learning points:
- SEO best practices
- Find the best SEO plugins for your blog
- Proper Meta Tag creation
- Keyword and Title Strategies
- Google Keyword Tool Review
- Understand Google and Alexa Rankings
104 – How to Build and Nurture a Community of Brand Advocates
The quickest way to grow your brand is with positive word of mouth. Learn how to share quality content that will build relationships with your customers to influence them to become brand advocates. Learning points:
- Identify Brand Advocates
- Ideas for Rewarding Brand Advocates
- How to Build Relationships with Blog Influencers
- Promote your Blog on Social Platforms
- Social Apps that Nurture Relationships
105 – Understanding Google Analytics and Alexa Rankings to Improve Performance
Google Analytics provides powerful data to understand what blog content is performing the best and what social media platforms are driving the most traffic. We will delve into understanding analytics to better optimize your posting strategies. Learning points:
- How to Install Google Analytics
- Understanding the data
- Plugins that dive deeper into the data
- Discover your Readers’ demographics
- Discover Alexa and how it provides feedback
Join Web Media University today!
- Get access to 2 individual courses of your choice each month
- Attend members-only monthly training webinars
- Access to the must-have social media tools directory
- Calendar of must-attend social media events
- Free training in your local Social Media Enthusiasts group
- Access to our social media bookstore with must-read books
- BONUS: One free 1-hour personal coaching session with me, a $349/value
- BONUS: 50% off the Send Social Media posting tool, a $49/mo value
- BONUS: $100 credit to be used toward a Social Media Certification Class
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