Thought of the day: “All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called YOU.”

Get exclusive access to every tool and resource you need for success – saving you precious time and money.

Your complete step-by-step guide to using LinkedIn

My Linkedin training course includes…

  • SEO for your LinkedIn Profile and Company Page
  • Making Connections and Finding Influencers
  • Creating LinkedIn Pay Per Click Ads
  • LinkedIn Group Strategies

101 – SEO to Drive Serious Targeted Traffic to your LinkedIn Profile

LinkedIn is the #1 business networking site so having a professional profile is critical to your success. We will show you how to Search Engine Optimize your profile with powerful keywords so potential customers can easily find you. Learning points:

  • Why LinkedIn? Demographics, Stats, and Users, Case Studies
  • How your LinkedIn Profile can Generate More Leads
  • Keyword Optimization Techniques for your LinkedIn Profile

102 – Develop LinkedIn Company Pages that Drive Clicks to Your Website

Company pages on LinkedIn provide a unique opportunity to connect with your target audience since you can segment your posts to industries, job titles, etc. Get the most out of your LinkedIn Company page so you can keep your message in front of this influential business-minded audience. Learning points:

  • The Power of LinkedIn Company Pages
  • How to Boost Engagement on your LinkedIn Company Page
  • Creative Ways to Use your LinkedIn Company Page

103 – Make Powerful LinkedIn

Connections to Increase Your Influence and Leads

The connections you make on LinkedIn are key to your success and best practice dictates you need quality vs quantity. Identify Key Influencers on LinkedIn so you can grow your business. Learning points:

  • How to use the new LinkedIn Contacts Feature
  • How to Establish and Manage a LinkedIn Group
  • Ways to Build Influence with LinkedIn Groups
  • How to Build a Thriving LinkedIn Group

104 –  LinkedIn Group Strategies to Significantly Grow Your Business

If you are looking to connect with a target audience LinkedIn Groups provide a great opportunity for engaging and Thought Leadership. You can easily make strong connections to grow your business – if done right. Learning points:

  • How to develop your LinkedIn Marketing Plan
  • How to create LinkedIn Pay Per Click Ads
  • Drive More Traffic to your Blog from LinkedIn
  • How to use LinkedIn Sponsored Updates

Join Web Media University today!

  • Get access to 2 individual courses of your choice each month
  • Attend members-only monthly training webinars
  • Access to the must-have social media tools directory
  • Calendar of must-attend social media events
  • Free training in your local Social Media Enthusiasts group
  • Access to our social media bookstore with must-read books
  • BONUS: One free 1-hour personal coaching session with me, a $349/value
  • BONUS: 50% off the Send Social Media posting tool, a $49/mo value
  • BONUS: $100 credit to be used toward a Social Media Certification Class

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